Google, which dominates the $270 billion digital advertising sector, recently disappointed Wall Street when its 8.9% fourth-quarter ad revenue growth fell short of expectations. Snap, which owns social media app Snapchat and also relies heavily on advertising dollars, reported discouraging revenue for its most recent quarter.
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» Google, Snapchat take bigger pie of ad spending, but slowdown may hurt growth
Google, Snapchat take bigger pie of ad spending, but slowdown may hurt growth
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